Live Inspired


People don’t buy homes, they buy the dream of a brighter future.

The Situation

Due to peak land costs, the consortium of home buyers developing Inspirada needed to create a community with higher density in order to turn a profit.

The Solution

We positioned the community as a one-of-a-kind expression of ‘New Urbanism,” a concept in which density is exploited as a positive.

The Work

Strategy | Identity | Website | Print | OOH | Digital | Film | Direct



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